Want a better real estate agent? Ask for it!

April 5th, 2008

Real estate agents take regular hits from outside. Some are deserved, some are well-deserved, but some are not. Either way, we develop thick skin or starve to death. Real estate agents who blog open themselves up to more scrutiny perhaps, simply because we put ourselves in a place where anyone could comment, question, remark about what we say, and they can do it in a very public place- here on our blog, or on another blog.

I encourage healthy dialog. I think it’s a great way to improve my service, and learn more about what my clients, customers, and consumers want, need, and expect from me, and from the real estate industry. We are should be a customer service oriented industry, and if anything positive is coming out of the current housing situation, it’s that consumers will no longer be lead, but will lead. The fact is that smarter clients make me a better agent.

I’m a Dayton, Ohio real estate agent. Tough market? Oh yeah. But this is where change has a huge opportunity to happen- right here in the trenches, we can effect change that can only come when savvy consumers demand it. I am certainly game for that, and I’m hoping Dayton real estate consumers are ready to push for changes from their local real estate professionals.

Looking in the mirror is not always easy, but when I saw this article written at the Chattanooga Times Free Press, the information from a consumer’s point of view was too good not to share.

A reader asks columnist Ellen Phillips:

Q: From my past experiences with real estate agents, I’ve concluded that they don’t always work on behalf of their clients. How do I go about finding an agent who is not only qualified, but also one who is professional and who works for my best interests?

A: …Without knowing the specifics of your previous experiences, I have a feeling you’re talking in terms of the almighty dollar. I’ve encountered far too many real estate agents over the years — both personally and from problems surrounding former clients — who serve their own interests when it comes down to the percentage rate that can make an enormous difference within their individual wallets.

Ouch. Okay perhaps for some agents that is deserved, but that can change. Consumers can demand change. Ms. Phillips goes on to emphasize the importance of becoming an informed consumer:

On to the interview, and I can’t stress enough its importance. The very first question that flies from your mouth is to verify whether the prospective agent works for the buyer or the seller. While companies naturally promote both, the agent with whom you contract is YOUR agent, working solely on YOUR behalf. (More about this later.) Hopefully, you’ve come up with a list of questions to ask that make you sound knowledgeable about the topic. (The worse kind of consumer in any situation is to be ignorant… and show it.) Perhaps your questions pertain to your new-found information. If the agent doesn’t know a whole lot more than you, then move on down the road.

I love that, but here’s something I think is priceless in this market:

Remember when I mentioned the seller’s or buyer’s agent? I worked with a Chattanooga real estate agent for over two years while still living in Northern Virginia.

Did you catch that? She worked with an agent for over two years?!?! Yes. Sometimes that is necessary and if your credit needs repair, planning is going to be crucial for you. Find a mortgage professional and a real estate agent who are willing to help you with a plan for your future.

There’s more- go read it.

A home is possibly the biggest investment of your life. Do yourself a favor and become educated. The added benefit to consumers becoming informed is that real estate agents either get better or are forced out of the system. This truly is the beginning of a new era in real estate.

5 Comments »

  1. Sean Purcell says

    Teri,

    What more can be said? Three cheers for you. Only good can come from making the profession of real estate about an intelligent discussion and collaboration between the agent and the client. This begins, always, with mutual expectations… and truth. Great article.

    April 6th, 2008 | #

  2. Eric Blackwell says

    Spot on, Teri.

    I have seen SOOO many agents not communicate with clients and an equal if not greater number of clients not communicate with agents. The doctor can only help you if you tell them the symptoms or if they test until they find the conditions you did not mention to them.

    Great post.

    Eric

    April 7th, 2008 | #

  3. Teri Lussier says

    Thanks Sean and Eric!

    You both are bloggers, so you work that way too.

    I hope that our efforts online bring about needed changes in the RE industry. It’s a slow moving dinosaur in many ways, but consumers can push this process forward by demanding changes.

    April 8th, 2008 | #

  4. Want a Better Real Estate Agent? ask for it! - Teri Lussier : Real Estate Industry Watch says

    [...] Lussier runs TheBrickRanch.com a real estate blog in Dayton OH. Here she talks about the importance of communicating your needs in a real estate transaction and how that will raise the bar industry [...]

    April 8th, 2008 | #

  5. Russ says

    Too many underestimate the value of forthright communication bewteen all parties, especially in Real estate. Thanks for sharing this article.

    October 6th, 2009 | #

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